Setup walkthroughs, troubleshooting guides, and Shopify checkout tracking news, written by Andy Gaber (founder, Digital Empire Holdings).
August 24, 2026 · Andy Gaber
Three years, four dead products, $0 MRR, and the moment I realized my only customer was me. What that cost, what it taught me, and what I would do differently building compliance SaaS in 2026.
August 24, 2026 · Andy Gaber
End-to-end CAPI setup for Shopify: what the server-side event feed replaces, how to wire event_id deduplication, and how to test the whole thing without setting your Meta account on fire.
August 24, 2026 · Andy Gaber
The diagnostics playbook: what Meta Pixel events should fire on every Shopify pageview, how to verify them against Events Manager, and how to fix the top five silent failures DTC operators actually hit.
August 20, 2026 · Andy Gaber
Week-by-week compliance monitoring plan covering Meta Pixel health, CPSC import filings, and Section 232 tariff exposure for DTC brands too big to ignore compliance and too small to hire full-time trade counsel.
August 20, 2026 · Andy Gaber
The specific gaps Meta Ads Manager and Events Manager cannot surface on their own, for PPC agencies managing 5-50 client accounts where a single silent pixel break wipes weeks of optimization.
August 20, 2026 · Andy Gaber
When Shopify's Aug 26 2026 checkout removal and Meta's Graph v20 sunset land in the same quarter, these are the 6 silent pixel-breakage signals compliance teams keep missing.
August 14, 2026 · Andy Gaber
A step-by-step way to confirm your Meta Pixel is actually installed and firing on a Shopify store, covering Meta Pixel Helper, Events Manager Test Events, and the checks that catch checkout-specific gaps.
August 14, 2026 · Andy Gaber
The six most common reasons a Shopify store's Meta Pixel stops firing the AddToCart event, with a specific fix for each, from app conflicts to the Aug 26 2026 checkout upgrade.
August 14, 2026 · Andy Gaber
Shopify removes the Additional Scripts checkout box for non-Plus stores on Aug 26 2026. Here is exactly what breaks, who is affected, and how to migrate tracking before it happens.